Green Thumbnail Google Analytics to help us make critical business decisions. Google Analytics provides us with key data points including, but not limited to: web traffic sources, ad campaigns of ours that were clicked on, demographic information, and general interest categories of our visitors. It is very important to note there absolutely no personally identifying data is included in this type of reporting.
This data is used by us to determine how we can best increase our client base through marketing and re-marketing campaigns on Google and various social media platforms. Google uses first-party cookies (such as the Google Analytics cookie) or other first-party identifiers, and third-party cookies (such as Google advertising cookies) or other third-party identifiers together.
Green Thumbnail also uses Facebook conversion logging. This tool allows us to follow the actions of users after they are redirected to a provider's website by clicking on a Facebook advertisement. We are thus able to record the efficiency of Facebook advertisements. The collected data remain anonymous. This means that we cannot see the personal data of any individual user. However, the collected data is saved and processed by Facebook. Facebook is able to connect the data with your Facebook account and use the data for their own advertising purposes, in accordance with Facebook's Data Use Policy. This also allows Facebook and its partners to show you advertisements on and outside Facebook. In addition, a cookie will be saved onto your computer for these purposes. Only users over 13 years of age may give their permission. If you are younger than this age, please consult your legal guardians. Please visit Facebook's custom audiences opt out page if you would like to revoke your permission.
Lastly, Green Thumbnail runs lead generation advertisements on Facebook to build a sales pipeline of potential clients. Those advertisements will prompt you for contact information that we can use to follow up on requests for information. Green Thumbnail does not sell this data to third parties.